SearchVitals has two different features that both relate to AI, and it's easy to mix them up:
- GEO / AI section (in every audit, included on all plans) — purely technical checks: whether your
robots.txtblocks AI crawlers like GPTBot or ClaudeBot, and whether you have a validllms.txtfile. These run automatically as part of every audit, on the GEO / AI tab. - AI Insights (paid plans, credit-based) — measures whether AI tools actually mention your brand in their answers, and how that compares to competitors. This is a separate, on-demand report, not part of the automatic audit.
In short: the audit's GEO tab tells you whether AI crawlers can reach your site at all. AI Insights tells you whether AI tools are actually talking about you once they can.