For each tracked keyword, the Rankings tab and the cross-site Rank Tracker page show:
- Rank — current position in Google's organic results (top 100 only; anything lower shows as 100+).
- Change — the difference versus your previous check for that keyword (▲ up, ▼ down).
- Ranking URL — which specific page on your site is ranking.
- SERP Features — whether the result triggers a featured snippet, People Also Ask, a local pack, shopping results, or a video result.
Summary tiles at the top break your tracked keywords down by Top 3 / Top 10 / Top 30 / Top 100, so you can see your overall distribution at a glance.
Rank checks are Google organic results only, for a single location and language per keyword — there's currently no separate mobile vs. desktop breakdown.