Maria Lopez

Maria Lopez

GEO & AI Visibility Lead

Former AI Search Systems Researcher with 8+ years of experience analyzing generative retrieval algorithms. Specialist in optimizing content for ChatGPT, Google AI Overviews, Perplexity, and Claude. Co-author of early enterprise GEO benchmark frameworks.

7 articles

Decoding the Helpful Content System: A 2026 Update
GEO & AI Visibility

Decoding the Helpful Content System: A 2026 Update

Jun 04, 2026
Voice Search in 2026: Is It Finally Worth Optimizing For?
GEO & AI Visibility

Voice Search in 2026: Is It Finally Worth Optimizing For?

May 28, 2026
Search Generative Experience Goes Global: What to Expect
GEO & AI Visibility

Search Generative Experience Goes Global: What to Expect

May 26, 2026
How Zero-Click Searches Are Reshaping Content Strategy
GEO & AI Visibility

How Zero-Click Searches Are Reshaping Content Strategy

May 23, 2026
The State of SEO 2026: Key Trends Shaping Organic Search
GEO & AI Visibility

The State of SEO 2026: Key Trends Shaping Organic Search

May 22, 2026
Bing Expands AI-Powered Search Results to 40 New Markets
GEO & AI Visibility

Bing Expands AI-Powered Search Results to 40 New Markets

May 21, 2026
Google Confirms March 2026 Core Update Is Now Rolling Out
GEO & AI Visibility

Google Confirms March 2026 Core Update Is Now Rolling Out

May 19, 2026